HELLO! WE ARE CASEPEACH
THINK SIMPLE, CREATE SIMPLE
In this age of endless possibilities, if the direction is not clear, we tend to be too simple and fail to accumulate more than we really want. By focusing only on the basics, we have come up with a philosophy of refining and honing simplicity, and with this belief, we continue to cultivate simplicity.
COLOR RESONANCE
A new way to see, feel, think and talk about color. Resonance is the secret ingredient that makes color combinations work.
​Every time.
Looks like magic. Built on logic and scientific research. Rich color design will make customers' lives sunny every day in use.
WHY WE DO ITÂ
The minimalist smartphone protective case brand [CASEPEACH] was founded by four people who met while studying in the United States. Because everyone has a "dream" in their hearts, after graduating from college, we decided to start our own business. In August 2020, CASE-PEACH CO., LTD., headquartered in Hong Kong, was established with an international team.
Starting with the design concepts of "minimalist protection" and "color resonance", we have been committed to developing, producing and selling simple and beautiful smartphone protective cases.
PROCESS
In recent years, our business scope has expanded beyond smartphone cases to include more accessories to help create a minimalist lifestyle. We are committed to creating minimalist and simple spaces. We believe in endless possibilities and will continue to pursue minimalist and simple designs so that everyone around the world can enjoy a minimalist lifestyle.
FUTURE
Sometimes the simplest design is often the hardest. But in this case, the CASEPEACH's team didn't have to say it--we knew this is what we ultimately all wanted, regardless of how hard this was going to be. We spent many hours distilling designs down to their simplest forms. Hundreds of design concepts edited down to just a few directions.
Another challenge was to keep the brand feel spirited, fun, and energetic without making it feel too juvenile. We wanted to make sure we expressed CASEPEACH’s energy, but also reference that it is tapped into fashion, culture and trends. That’s where the finesse comes in.
